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Elemis
E-commerce Executive
Department: E-Commerce
Employment Type: Permanent – Full Time
Location: Head Office, London
Reporting To: Marie Boulet
Description Work as part of the UK E-commerce team to create a consumer-and-product driven E-commerce strategy for ELEMIS brand, UK, to be the No.1 destination for Skin Wellness products, advice, and experiences in ELEMIS’ UK home market.
Key Responsibilities Support the delivery of budget and P&L which has been approved alongside the E-commerce Team. To provide support to the team with a focus on content and focus day-to-day to ensure the delivery of campaigns and overall site performance.
Website Day-to-Day
o Support the E-commerce Manager in planning onsite content based on the Marketing Calendar and trading priorities
o Responsible for creating all content (products, campaign) in CMS to support the launch campaign on schedule – part of the success of the website to contribute to a smooth journey
o Support Trading personalized experiences to increase conversion rate
o Assist in ongoing improvements of customer journey and overall digital customer experience from site to delivery.
o Assist in the management of the on-site tools and technology
o Working with Online Trading Executive to support the day-to-day delivery
o Partner with Customer Service to ensure ongoing communication of site elements, functionality, and content. Address issues as they arise.
SEO Focus
o Assist with SEO optimisation (title tags, meta descriptions, clean-up of backlinks, agency recommendations)
o Assist with publishing all blog content and support the onsite content tasks required by the SEO agency
o Assist in the implementation SEO related changes and recommendations
o Support the E-commerce Manager on all SEO tasks related
Campaign & Omni-channel
o Put together creative briefs for on-site content to support launches or seasonal campaign
o Support the digital needs of the omni-channel business.
o Support content creation
o Work with the team to manage site content development briefing and build including campaign delivery and blog content.
o Plan weekly onsite content go-live with the support of the E-commerce Manager
Reporting
o General analysis and reporting on content and functionality performance, you will use both the CMS, Content Square and Google Analytics GA4 to track versus targets and historical data.
o Summarise and leverage learnings to suggest further improvements based on data and insights
Skills, Knowledge & Expertise
- Educated to degree level with specific direct marketing and web qualifications
- Good level and standard of UK/European education or equivalent
- Solid experience of working in a fast-moving e-commerce business
- Minimum 2-3 years experience within an online marketing department preferably gained with a similar industry
- Experience using Magneto 2 would be preferable
- Experience using Content Square or similar would be preferable
- Premium Brand experience preferable
- Solid background in Digital Marketing/e-commerce, with solid experience in working for a brand with a focus on DTC
- Passionate, with a collaborative nature and a can-do approach
- Able to work at pace and under time pressure
- Experience in a digital-led company to be able to work under changing conditions and demonstrate agility and adaptability
What we offer you!
- Generous Staff Discount on all your favourite ELEMIS products and spa treatments, as well as discounts on L’OCCITANE Group products (including L’Occitane, Erborian and more)
- Excellent well-being policies including enhanced Maternity & Paternity policies, Income Protection, Life Assurance and more
- Generous Holiday Allowance, increasing with length of service
- Company Pension Scheme
- Bonus/Commission Scheme
- Healthcare Cash Plan (with Dental)
- Private Medical Insurance
- Employee Assistance Programme for all Associates and their families
- Cycle to Work Scheme, Season Ticket Loan, Length of Service Awards
- Much, much more!
Some benefit eligibility is based on length of service or contract type
